Everyone’s talking about welfare.
So what now?
As pressure mounts around equestrian ethics and the sport’s social license, action matters more than words.
That’s why we created the Horse Welfare Score — a science-backed, ethical, and measurable framework designed to improve knowledge and drive real, data-led change in how horses are cared for and trained.


Our Partners







Introducing the Horse Welfare Score
A global benchmark for real horse welfare progress:
Science-Led
Developed in collaboration with leading equitation science experts, including Equitation Science International (ESI).
Impactful Learning
Delivers easy-to-digest education, drives behavior change, and measures real outcomes.
United for Welfare
Acts as a unifying tool, connecting riders, professionals, and organizations behind one clear goal: better horse welfare—built on evidence, not opinion.

What’s
behind
the
score?
Science-backed courses
Developed with experts like Dr Andrew McLean and Equitation Science International.

Interactive quizzes
That reinforce learning and track progress.

Gamified learning
Users earn badges and level up, driving ongoing engagement.

Partner dashboards
With anonymized insights to track knowledge, spot gaps and benchmark performance.

A self assessment tool
To track real-world welfare outcomes.



A new paradigm for Horse Welfare — and it’s measurable
The Horse Welfare Score (HWS) redefines what good welfare education looks like.
Grounded in equitation science, it delivers real behavioral change—not just good intentions—and provides measurable insights for meaningful equine welfare progress.
- Science-led, expert-backed
Developed with Equitation Science International, World Horse Welfare and leaders like Dr. Andrew McLean. - Accessible, gamified, and effective
Riders learn through short videos, interactive quizzes, and earn welfare badges that make learning fun—and sticky. - Built to change grassroots behavior, not tick boxes
Education is designed to shift how riders train and care for their horses in real life.
Data that drives action
Dashboards give you real-time insights into your community’s progress—so you can identify gaps, support learning, and benchmark impact.
Why partner with us?
- Recognition and visibility through the Horse Welfare Score badge, comms, media and platform.
- A clear way to stand apart – not by saying you care, but by showing evidence of change.
- Make a real impact in horse welfare with us!